The event organisers wanted this to be an interactive exhibition using technology, providing visitors with a “wow-factor”.
An exhibition was held at The Word in South Shields in tribute of world-famous director, Sir Ridley Scott and the venue were seeking the development of a mobile app to enhance visitors’ experiences.
Waymark worked with design company, Sheridan Designs who appointed us as the technology partner to work on the project. Designs and ideas already existed for the exhibition and Waymark created the technical approach to bring the experience to life.
The exhibition celebrated Sir Ridley Scott and showcased six of his most well-known movies: Alien, Blade Runner, Gladiator, Thelma and Louise, Robin Hood, and The Martian. The event organisers wanted this to be an interactive exhibition using technology, providing visitors with a “wow-factor”.
Waymark works closely with organisations to reprogram business processes and develop innovative software solutions. Projects like this allow our team to showcase their creativity and extensive expertise.
We created a mobile app for both iOS and Android using the latest in Bluetooth technology. Starting with one of our Discovery Workshops, we worked with the event organisers to understand the requirements of the project, the creativity needed and how our vast technical capabilities could support.
To ensure this project was unique and engaging in a live environment, we came up with the idea to use iBeacon technology for visitors to access cloud based information in an indoor environment. iBeacon technology works like GPS with tracking signals that can link to smart devices, however, has the capability to work in enclosed environments, making it the perfect fit for this project.
The app held educational content about each area of the exhibition, featuring facts and videos on Ridley Scott’s life of work. The iBeacon technology works on proximity settings and can be based on location, meaning that a visitor can be led around the exhibition using their smartphone to connect with the technology.
iBeacon signals were placed around the venue at strategic points of the exhibition. The user downloaded the app, and when entering the exhibition connected with the environment, making the user experience live, and not just designated to mobile.
When a visitor moved around the exhibition, the iBeacons would trigger the app to show the content relating to each particular part of the exhibition. The user experience was considered both within using the app, and how a visitor would interact with the environment. This app worked really well, and the technology added the desired “wow-factor”, making the project a success.